MidFirst Bank

Midfirst Bank photo

 

Sherry Gonzalez, 1st Vice President, Private Banking

 

What is your specialization in the financial services industry, and why did you choose it as a career?

 

As the 1st Vice President of Private Banking at MidFirst Bank, I provide trusted, personalized, and confidential concierge financial services to affluent individuals and families. My role is not just about managing their wealth but also about understanding their unique financial goals and helping them achieve those. I am entrusted with safeguarding their money, protecting their assets, and assisting in the growth of their net worth. Whether it’s a complex business or personal loan, I listen to their needs and offer tailored solutions that are in their best interest.

 

Why MidFirst Bank?

 

MidFirst Bank is the largest privately held bank in the US, with over 36 billion in assets. I am proud to be part of a bank where I can truly care for my clients’ needs. We have the flexibility and feel of a small bank but can also handle complex clients’ needs.

 

How do you measure success with your clients?

 

The most telling measure of success is the years of loyal, gracious clients who refer trusted friends and family. I aim to provide a positive interaction with my clients by listening to their needs and responding with sound advice. If it is important to them, it is undoubtedly important to me.

 

What would you say to women considering a career in the financial services industry?

 

Dress up, show up, and never give up! Having started my career over 30 years ago in the financial services industry, I have seen the landscape change over time, and because of this, I am empowered to help women grow their careers in this industry. Aside from grit and determination, I owe much of my success to a network of trusted mentors who saw my potential and trusted me to take on increased responsibility as I progressed in my career. I encourage anyone considering a career in the financial services industry to take every opportunity to make connections, build a network of trusted mentors to help guide you, stay curious, and always say “yes” to new opportunities to grow.

 

MidFirst Bank

2330 N. Loop 1604 W. Ste 209, San Antonio, Texas 78248
(210) 963-3305  |  midfirst.com

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