Profile: Dawn Lafreeda, Denny’s Restaurants

by | Nov 1, 2021 | Nov/Dec 21, Women in Business Profile | 0 comments

Dawn Lafreeda

President & CEO, Den-Tex Central Inc. | Denny’s Restaurants

Dawn is one of the largest restaurant franchisees in America owning over 110 restaurants in career. She bought her first from Denny’s at 23 and presently owns 80 of their restaurants and employs over 3,000 in her 7-state operation.

She has been featured in countless radio interviews, podcasts, and publications, such as Entrepreneur, The Wall Street Journal and Multi Unit Franchisee. She has received numerous awards and is involved in many charities.

Dawn was a recurring judge on the web-series “Entrepreneur Elevator Pitch” which provides entrepreneurs a chance to pitch their idea in a 60 second elevator ride to a board of successful investors who will help them take their business to the next level.

She is the largest female employer in San Antonio as well as one of San Antonio’s largest private companies.

Den-Tex Central Inc. | Denny’s Restaurants

P.O. Box 690730
San Antonio, TX 78269

(210) 694-0707


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