Month: July 2010

Hard Work Pays Off: Restauranteur Sandy Cerna

Growing up, I never wanted to be in the restaurant business,” says Sandy Cerna, whose parents ran a small breakfast-and-lunch eatery called El Jarro. “I thought it was just too much hard work.” But it was in her blood. Despite her early misgivings, little Sandy grew up to become a restaurateur, a title she happily shares with her chef husband, Arturo Cerna. Since 1975, the couple have co-owned the popular North Side eatery El Jarro de Arturo. When we first asked her for an interview in early May, Sandy was too busy to talk. Mother’s Day was coming up,...

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Moving On : Three women talk about life after divorce

Divorce has unfortunately become all too commonin contemporary society. Today, women initiate as many divorces as men, but regardless of who is the instigator, family dissolution is always a major upheavalfor both the divorcing spouses and their children.Yet life goes on; people cope, change and eventually rebuildtheir lives. Three remarkable San Antonio women share with us their own personal stories. FINDING HER OWN VOICE Margaret Priesmeyer Masinter’s marital story is a fairlyfamiliar one. Married at 21, the New Braunfels native followedher husband from city to city as he pursued hiscareer, bore and reared two children, did volunteer workand helped...

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San Antonio Philanthropists Put Women and Children First

The spring social season was filled with fabulous and fun events celebrating women and children — from glamorous galas under the stars to luncheons featuring inspiring mothers to one-of-a kind runway fashion shows. The ladies of the Southwest Foundation Forum started off the spring season with their 40th annual black-tie gala, Esplendores de la Cultura Mexicana, held at the exclusive Argyle Club. Every year, this event exceeds the expectations of both the organization and guests, making it one of San Antonio’s most anticipated spring events. This lavish evening included a cocktail hour with a raffle for special gifts (including...

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The Waters Ran Deep: But La Casita at the lake survived

Lake Placid meanders on the outskirts of Seguin like a lazy river. It’s lined with homes of all kinds — some are bare-bones weekend homes and others, like the one in which Jeanette West and Raul Guerra reside, are small jewels that delight the senses. Like a diamond in the rough, this house wasn’t always the beauty that you see today. It was built in 1939 out of McQueeney tile. Jeanette’s uncle bought it in 1961 as a fishing shack. Jeanette spent many happy hours as a child playing in and around the original 750-square-foot house and hoped that...

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Running a Business From Out of Town

San Antonio is the seventh largest city in the United States and growing every day because of our friendly hospitality, economic diversity and energetic cultural scene. Even those who haven’t made the commitment to live in San Antonio are dipping their toes in the water other ways. SAN ANTONIO WOMAN recently interviewed three prominent businesswomen based in other cities who have established serious business and personal ties with SA. Melissa Guerra Based in the Rio Grande Valley, Melissa Guerra has a long biography as a cookbook author, television chef and nationally recognized expert on Latin American food history and...

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